Working in the diving industry is not just a matter of being a good instructor. To be successful, you will also need good business skills beyond those taught during the IDC. Don't rely on just luck to run a diving business. Instead, use the skills you will learn on this 2-day program to ensure that you maximize your profits.

• Dive Industry Overview
• Business Planning
• Investment and financing of your business.
• Preparing a budget and business plan.
• Taxes and business law.
• Retail Sales.
• Staff training.
• Stocks to sales.
• Diver Education.
• Scheduling your PADI courses.
• Pricing and Profit.
• Dive Centre Operations.
• Day to day running.
• Maintenance.
• Staff Management.
• Risk Management.
• Customer Acquisition and Retention.
• Advertising, marketing and PR.
• Retaining your customers.